Last Night, Hugo Boss premiered a video in collaboration with visual artist Marco Brambilla. This beautiful masterpiece, titled Antropocene, displayed in the glass atrium of Columbus Circle featured a whimsical depiction of Central Park. For the film's title, Brambilla pulls inspiration from a geologic tern used to describe the influence human activities has had on earth's ecosystem thought out time and space. During the screening there was a brilliant live performance by The Juilliard Orchestra. Not to mention, the celebrities, socialites, and press who arrived in non other then black tie attire. A grand installation for the grand opening of the newly renovated BOSS Store.
Danke(Thanks) to the Hugo Boss team for commissioning Dapper Lou to document the occasion.